Celebrating 50 Years of Storer Motors in New Brighton

How It All Started for Storer Motors

Fifty years ago, Storer Motors opened its doors in New Brighton with a straightforward goal: to help local people get into reliable cars and keep them running well. Christchurch looked different back then, New Brighton looked different, and the cars on the road certainly looked different. But the core idea never changed. Good vehicles, honest advice, and a workshop you could rely on.

Over the decades, that reputation has been built one customer at a time. Word of mouth still carries weight in a place like New Brighton, and much of Storer Motors' growth has come from customers sending along their friends, their kids, and eventually their grandkids!

A Business That's Grown With the Community

New Brighton has changed a lot over 50 years, and Storer Motors has changed with it, without losing what made it work in the first place. The workshop has kept pace with the times, from a rolling road for accurate WOF checks to a modern wheel alignment machine and up-to-date diagnostic equipment. The cars have changed too, and today's workshop team is just as comfortable servicing a brand-new model as they are working on something a bit older and more classic.

What hasn't changed is the approach. Every customer still gets treated like a person, not a transaction. Every car still gets a proper valet before it goes back out the door. And the team still takes the time to explain what's going on with your vehicle, rather than just handing over a bill.

Five Decades of Customers

There's something to be said for a business that's still standing after 50 years in the same community. It means generations of Christchurch families have bought their cars here, had them serviced here, and trusted the same name through good times and tough ones, including the Canterbury earthquakes, which hit New Brighton particularly hard.

Through it all, Storer Motors stayed put. No moving away, no chasing a different market. Just a continued commitment to New Brighton and the people who call it home.

What the Next 50 Years Look Like for Storer Motors

Storer Motors isn't slowing down. The dealership continues to stock a wide range of quality used vehicles, from hatchbacks and sedans to SUVs, alongside flexible finance options and fair trade-in valuations. The workshop keeps investing in the latest equipment so Christchurch drivers get the same standard of service today as they always have.

Fifty years in, Storer Motors is still doing what it's always done: looking after New Brighton, one vehicle and one customer at a time.

Still Part of the Neighbourhood

If you've driven past the yard a hundred times and never popped in, or if your family's been coming here for generations, the door's always open. Come say hello, ask a question, or bring the car in for a check. That's what fifty years in New Brighton is really about.

The Heart of New Brighton

Storer Motors is not just a business; it's a community hub. We believe in supporting local initiatives and events that bring people together. Our commitment to New Brighton goes beyond cars; it's about fostering connections and creating a vibrant community.

Engaging with the Community

We actively participate in local events, sponsor community activities, and collaborate with other businesses to enhance the New Brighton experience. Whether it's a car show or a charity event, we love being involved and giving back to the community that has supported us for so long.

Our Commitment to Sustainability

As we look to the future, sustainability is a key focus for us. We are committed to reducing our environmental impact through various initiatives. This includes recycling materials, using eco-friendly products, and promoting electric and hybrid vehicles. We want to ensure that New Brighton remains a beautiful place for generations to come.

Join Us in Celebrating

As we celebrate our 50th anniversary, we invite you to join us in this journey. Whether you're a long-time customer or a newcomer, we want to hear your stories and experiences with Storer Motors. Your feedback helps us grow and improve, ensuring we continue to meet the needs of our community.

Storer Motors Ltd

New Brighton, Christchurch

📞 03 388 9703

Come visit us and be part of our story!